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Published: Thursday, March 20, 2008

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Plaka Comex Pavilion

"The versatility, flexibility and facility to apply the product were the guidelines of design for this showroom; the intention was to show the product, the new launchings and the facility in its application." says JHG - Jorge Hernandez De La Garza on Plaka Comex Pavilion.

By: JHG Jorge Hernandez De La Garza

Architecture-Page | Plaka Comex Pavilion by JHG Jorge Hernandez De La Garza
Interior view of the space, built with Pasteboard Systems.

Project details

  • Project Name: Plaka Comex Pavilion
  • Client: Comex Lafarge
  • Project Type: Commercial
  • Principal Designer/s: Jorge Hernandez De La Garza
  • Design Team: Javier Picardo, Paula Campos, Rodrigo Ambriz
  • Contractor/s: JHG
  • Date of commencement of project: August 2007
  • Date of completion of project: October 2007
  • Location of site: Mexico City, Mexico
  • Site Area: 108 m2
  • Built-up Area: 108 m2
  • Cost of Construction/Execution: USD 70000

Architecture-Page | Plaka Comex Pavilion by JHG Jorge Hernandez De La Garza
Demo area along with the interactive zone.

Words from the Architect

Once again, Plaka Comex was presented in Expo - Cihac 2007, the most important exhibition of construction and architecture in Mexico. The Versatility, Flexibility and Facility to apply the product were the guidelines of design for this Showroom the intention was to show the product, the new launchings and the facility in its application.

Architecture-Page | Plaka Comex Pavilion by JHG Jorge Hernandez De La Garza
Acusti-K demo area to demonstrate the acoustic qualities of Plaka Comex.

The Showroom is made by four curvilinear rings, which are united in pairs, forming two great tapes with the corporative colors of the company. These rings change and transform to give rise to each one of the spaces and activities inside of the Showroom. Product sample collections, attention bar with interactive zone, live demonstrations area and scale models of Pasteboard Systems are some of the present elements in the showroom, however, the launchings were those who transformed the aspect and use of the Showroom Plaka Comex.

Architecture-Page | Plaka Comex Pavilion by JHG Jorge Hernandez De La Garza
Four curvilinear rings, which are united in pairs, forming two great tapes with the corporate colors of the company.

The Showroom was designed and built with a sound room, which thanks to its properties and the used systems, shows the efficiency of the material, in the same way a roof curved crosses the Showroom in his longitudinal sense to show the flexibility and versatility of the product

Credits

  • Text: Rodrigo Ambriz
  • Photographs: Paul Czitrom

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