Published: Thursday, December 06, 2007
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[L-R] Leonardo Massarelli, Marcio Giannelli and Flavio Barao de Sarno.
In the information era, each individual has his or her own "channel". Communication systems, which transmit ready-made information and do not interact with the user, are losing ground. Producers of consumer goods are seeking to cater to more specific niches of the market, avoiding generalizations.
In this new context, objects should keep up with the user's way of life, instead of determining an unique and static manner of being used. Multifunctional and interactive products, new forms of satisfying human needs, these are the factors that motivate our creations. We believe that more than fulfilling with perfection and rationality a specific function, an object must interact with the space that surrounds it. It should create a highly mobile environment, self-regulated, like an ecosystem.
Using engineering, marketing and managerial tools, Nodesign is able to control all the steps involved in project development. This control offers the client tranquility and precision throughout the whole process. The development process covers the conception of the product up until its launching stage, which includes the technical detailing of the components, the mock-up, prototype and 3D model development, supplier management, graphic development of manuals, folders, ads and packages and points of sale.
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